Recently a seller DM me and asked an interesting question. His Facebook business page, which had more than 100k followers, was banned for some reason. Also, he couldn’t restore the page. Now, he lost his largest sales channel. What could he do next?
Let us see how to use Twitter to build your brand online. I believe that Twitter is the most underrated social media platform ever. However, Twitter can provide an incredible opportunity for small businesses to build a brand.
Inbound marketing helps you to attract potential customers, keep them engaged, and delight them with their purchase experience. In this way, your chances of making a sale increases, and your customers can even help you to grow your business.
Your unique selling proposition is what makes your business stand out from your competitors. And, it is what your brand is known for. If you like to win e-commerce, rather than trying to be known for everything, try to build the unique selling propositions for your business.
Have you ever thought why Apple can sell their products at a much higher price than its competitors? Have you ever seen them involving in a price war? No, they don’t. That is the power of their marketing.